Twice joy of gifting. The ultimate guide for all-year-round Avon gifting. Gifts that give back. There are many reasons why giving is important. It's a way to show appreciation, to say thank you, or to show someone you care. That's why gifting is so much more than one-and-done shopping for holiday or a birthday. It's a year-round joy & earning opportunity for you and endless fun for your customers! One stop gifting destination. With so much to choose from at Avon, there is a gift for everyone, that suits all tastes and budgets. And what truly makes shopping at Avon unforgettable, is you. Helping your customers choose the right gifts, and personalizing them, is what makes you a true gifting advisor, and your store - a perfect one stop gifting destination!
Twice the joy of gift giving. You already enjoy sharing beauty tips with your customers. so why not become their gifting advisor and maximize your earning opportunities: Grow your sales & earnings by 50%. Place at least 1 additional order in the campaign. Increase customer loyalty and attract new customers. Spark it up. Although the holiday season is by far the busiest time for gift giving, you can show your customers that you care all year round. When engaging with your customers, always have gifting in the back of your mind. Think about the following steps to maximise sales and earnings.
Spark up a gift giving conversation with your customers using the following steps. Create your gifting calendar. Create your yearly gifting calendar as a reminder for you and your customers List down all gifting occasions you can think of on a monthly basis. Don't forget about alternative reasons or occasions, or "just because" moments your customers may want to gift their friends, family or acquaintances. Identify the gifting profile of your customers! There are several different types of gifters. It's good to be aware of each type so you can tailor your approach to each, and give them the best service you can. These gifters think long and hard about what to buy. You can help them by asking the right questions and understanding the recipient as much as they do. You can then recommend the gift you think fits best. These people have asked the recipient what they want and have been told to buy a particular product. You can help them by showing them how to buy the gift they have chosen, and also be recommending "extra" gifts to go alongside the "main" gift. These people have no idea what to buy They would love to be able to buy all their gifts from one place and get it over and done with. Find out about each person they are buying for and help them narrow down the choice. The who, who and you sales technique is perfect for this type of customer. These people just need something and need it quick. A top seller or new launch would be a good option for this gifter. In this instance, it's all about you making decisions for them.
Wrap it with love. How nice is it when you receive a gift that seems perfect for you, one that you can tell that person giving has thought about it and wanted to make special for you? There is a saying that it's not how much we give, but how much love we put into giving. At Avon, your customer has so many gifting options to choose from and the opportunity to personalise. Give your customer the following suggestions to help them choose the perfect gift... Share Avon's Brochure with your suggestions to help them choose the perfect gift. Share both printed and digital versions of the brochures, including the Bonus Brochure and Christmas Gift Guide.
Share the joy. The act of giving, no matter how big or small, makes us feel good. You should be proud to promote Avon as a true gifting destination and share your enthusiasm with your customers. Behaviour breeds behaviour and your enthusiasm is contagious! As with everything, sell the idea of gifting across multiple channels, both online and offline to maximise your opportunities. Set gifting calendar reminders to your customers. Use a monthly diary reminder to post gift ideas and personal recommendations For special occasions, like Christmas, you can create a 12 weeks Festive calendar of gift ideas for friends and family. Create your own video to show some "handmade" gifts. Show a selection of products you have put together and explain why you have chosen these. Share the benefits of products chosen and show how you can package them up beautifully. You can create a fun, speeded up tiktok video as well, to give your followers some gift ideas. Host an online party. You can create an online party each month to give your guests some gift ideas for the upcoming period Follow your Gifting diary calendar and prepare in advance with gift recommendations and fun content for your party. Engage your followers. Ask them who they have on their gifting list, who else do they need to buy for and what about treating themselves to a gift...? Encourage your customers to share their gift ideas and how much their recipient loved their gift on your Social Media channels.