Boost your skincare sales with the New Anew Hydrate & Plump 10 Minute Mask. Customers can get it for half price when they buy any other Anew skincare product in the Campaign 1 Brochure. Stock up on bestsellers with our extra offers just for you. Make the most of the amazing savings to build your demo kits for the year. Customers will love the irresistible prices across our sale pages in January Brochure and won’t want to miss out. Encourage them to shop the sale for everything from sleepwear to self-care treats. You’ll find a selection of the sale on pages 4-7 of this Focus magazine too. New year is the perfect time to maximise skincare sales. Customers are looking for new products and regimes. Head to pages 10-13 to get the downlow on product benefits and buy your skincare demo products. Get ready for scent-sational Valentine’s sales with a sneak peek of the Brand New Lov U Together. Stock up on samples on page 31 and share them with customers to bag pre-orders for February. Build your new year make-up demo kit, with your exclusive any 4 for £14 offers across pages 20-23. Get ready for the biggest lip launch of 2025. The reinvented Ultra Lipstick collection is exclusively available to you right now! It’s launching to customers in February, so get your hands on unmissable demo offers and exciting info across pages 44-48. Continue boosting your Gift Guide sales in December. Remember, orders can still be placed from your November Gift Guide throughout December, so make the most of the festive period to keep making extra sales. Get ready for the biggest lip launch of 2025. The reinvented Ultra Lipstick collection is exclusively available to you right now! It’s launching to customers in February, so get your hands on unmissable demo offers and exciting info across pages 44-48. Did you know your Digital Brochure front cover refreshes weekly? Share the Digital Brochure every week to increase sales from the comfort of your sofa.
Timeless warming scents help customers find a new fave to see them through cosy season. Winter hair recovery squad show customers how to nourish their hair without a spendy salon visit. Say hello to our new 10 minute mask, the skincare saviour of the season. What is it? Powered by 2 types of hyaluronic acid, able to reach multiple layers of the skin’s surface, this super-hydrating mask is like a drink of fresh water for thirsty skin. How to use? Use it 3 times a week and wipe off after 10 minutes. It’s perfect for when customers need a hit of hydration and they’re tight on time. Who would love it? Got customers with dehydrated or dry skin, or who’ve noticed dry lines and wrinkles? This is for them. If they already love the Hydrate & Plump collection, be sure to tell them about this mask. What’s in it for you? Why sell 1 product when you can sell a skincare regime? Selling a regime boosts your order value and helps customers understand how to build a routine. Turn to page 6 for the full Hydrate & Plump collection. Show customers they can double skin’s hydration in just 10 minutes. With hydration a key skincare concern during the winter months, get ready to supercharge your skincare sales with this quenching mask. Use it yourself and post a before and after photo on social media, showing your results. Trending in skincare. The Hyaluronic Acid skincare trend is all over social media and looks set to get bigger for 2025. Boost your skincare sales by introducing new and existing customers to the Hydrate & Plump collection. Powered by Hyaluronic Acid, it locks in hydration for skin that’s so healthy and plump, it bounces back. Show customers how to energise and brighten the look of dull, tired skin this new year with the Anew Radiance Boosting collection. Post a video showing customers how to use the products as a complete regime and share the key benefits of each product. Customers looking for a new skincare regime for the new year? Recommend these mini kits as an easy way to trial new products and discover their new routine for 2025. Each includes a day cream, night cream and tailored serum and will have their skincare regime sorted for 2 weeks. They’re fab gift ideas too.
Unlock long term earnings with fragrance sales. Selling more fragrance gives you an easy way to bag repeat sales and boost your earnings in the longer term. Challenge yourself to sell 2 more fragrances this campaign and see the difference in your bottom line. Exciting news! We’re giving you an exclusive preview offer on this year’s must-have Valentine’s fragrance. Launching in February, customers will love the lemon heart of this effervescent scent that celebrates love with yellow blossoms of rice flowers and warm cedarwood oil. Stock up on samples on page 31 and share the gorgeous scent to bag pre-orders. Sharing these Glimmerstick must-haves is an easy way to boost orders. Hosting a party or beauty consultation? Demo how to apply Glimmerstick Eyeliners and Lip Liners and share the product benefits. Let customers know this lip liner not only defines and contours, it’ll stop their lippy from feathering and will last for hours. Seal the sale by letting customers know this eye- conic liner delivers high impact, waterproof colour. It’s so easy to apply – simply twist and glide on for smudge and flake-free precise lines that last all day. A new year means new self-care regimes, so show customers how to build the ultimate self-care ritual with this trio of pampering bestsellers. Boost your Skin So Soft sales in campaign 12 by letting customers know they can buy 3 for £12.50 – it’s the best price of the year! Plus, don’t forget that in your campaign 1 Brochure, bestselling Pillow Mist is on offer, so customers can get 2 for £8.50. At-home mani. Show customers how to create the perfect mani without a trip to the salon. Taming their cuticles and treating their nails is as easy as 1, 2, 3 when they follow these simple steps. At-home spa. Explain how customers can bring the spa to them and massage in the restoring power of African shea butter and vitamin E for a luxuriously pampering experience. This set is perfect for unwinding and relaxing at home during the colder months. Boost your sales with the most pigmented lipstick you’ve ever tried.* Our completely reinvented Ultra Lipstick collection, bursting with 25% more pigment. Seeing is believing, so demo the new shades and show the intense colour payoff by posting pictures on social media. Challenge yourself to secure 2 pre-orders this campaign, by sharing samples with customers. Head to page 30 for your Ultra Lip Samples. Level up their eye look with our bestselling mascara & primer duo. Boost your mascara sales by showing customers how to create an eye-conic look with just 2 amazing products. Let customers know they can throw all their half-used, unloved mascaras away and meet our top-rated mascara for all lash lovers searching for their perfect match.